A client, Harvey Topitz of RI Risk Management Services asked me a great question: “We have decided to make a concerted marketing effort to make people aware of an existing division that we have been successful with and are now looking to grow. I realized I need people who seek
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How to Include More Than One Service on a LinkedIn Profile
Adjusting Your Settings in LinkedIn – Changing Your Activity Broadcasts
LinkedIn automatically notifies all of your links when you make changes to your profile, especially changes to your current employment status and skills section. But sometimes, you want to just re-word one of these entries, or add new keywords to a section without having everyone notified of the change. You
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Summer Wednesdays Webinar Series
Are you still confused by all the different social media platforms? Are you curious how Snapchat or Tumblr might be useful for business? Or do you want to finally figure out how to really use LinkedIn more effectively? Summer can be a great time to catch up and cross off
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Making the Most of the New Facebook Sidebar
The new Facebook layout now includes a sidebar with multiple sections. Since these are always visible, here are some tips on how to make the most of the new Facebook Sidebar real estate. While the first two sidebar sections are FIXED, displaying your “People” and “About” sections, you CAN re-arrange
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How to Deal with Personal Facebook Friend Requests from Business Acquaintances
I recently received this question from a client: Q: I often receive personal Facebook Friend requests from Business Acquaintances – they ARE people I would like to do business with but I am not comfortable ‘friending’ them personally – should I accept?
How to Upload a Slideshare to Your LinkedIn Profile
You can upload a Slideshare to your LinkedIn profile to display presentations, a portfolio of artwork, images and/or reports. By hosting your content on Slideshare, it is set-up for easy social sharing (there are share buttons as well as info to facilitate linking to the content and embedding it) and
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How to Export Your LinkedIn Contacts
Here is a quick tutorial on how to export your LinkedIn contacts
How to Stop LinkedIn from Prompting You to Endorse People
Many clients of mine seem to be annoyed by the blue box that pops up every time you visit LinkedIn, asking you to ‘Endorse’ one of your connections. Here is some good news; you CAN turn this off! Here is how to stop LinkedIn from prompting you to endorse people
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Liking, Commenting and Sharing on LinkedIn
I suggest that people try to ‘like’, ‘comment’ and/or ‘share’ something posted in their news stream, each time they visit their LinkedIn page. This activity helps you engage with your community, helps amplify the original message and is an easy way to keep your newstream active without having to create
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How to make a NEW Contact List from an Old List in Constant Contact – Tutorial
I often suggest that you SEGMENT your mailing list so that you send your info only to the people that are most interested. Sometimes, this is a subset of a list you already have. The quickest way to make the new list is to copy the names you need from
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