Should I Create a LinkedIn Newsletter?

Recently, you may have received a notification via email or in your LinkedIn notifications, letting you know that one of your LinkedIn connections has published a newsletter. Hopefully, you clicked through and read it. If you are a savvy businessperson, your next thought may have been, ‘Should I create a
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A Healthier Approach to Social Media

A Healthier Approach to Social Media

Lately, there has been a lot of news around the negative and debilitating effects that social media can have on users. Especially young people. As someone who helps people use these tools, I find this terribly upsetting. I hate the idea that the tools I am promoting to grow their
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How to Monitor and Measure Your Social Media Presence

How to Monitor and Measure Your Social Media Presence

I talk to people all the time who say that Social Media is a ‘waste of time’. And yes, it CAN be, no doubt about that! This post will outline how to monitor and measure your Social Media presence to determine if YOU are wasting YOUR time. Here is a
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Career Advice – How to Sign Up to GIVE or RECEIVE Advice via LinkedIn’s Career Advice Hub

NOTE: 2022 Update LinkedIn is actually closing down this feature – you can learn more at https://www.linkedin.com/help/linkedin/answer/a519725 Please continue to follow this blog and my social profiles to learn about new features on LinkedIn and other social platforms. Thank you!   Since late 2017,  LinkedIn has offered a Career Advice
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Building a Community on Instagram

Building a Community on Instagram

Here are some guidelines to keep in mind when building a community on Instagram. Whether you are starting from scratch or are already on Instagram but find it a waste of time and do NOT look forward to checking your feed, these tips will help you make the most of
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Checklist of Things to Include in an Introductory Email to a Potential Client

A Checklist of Things to Include in an Introductory Email to a Potential Client

Do you send unsolicited emails to prospects and leads? I do not usually recommend this tactic as it can lead to getting your email address blacklisted and can start your relationship off on the wrong foot but I realize that many business people rely on this approach to fill their
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Blog Content Tips

Blog Content Tips

Are you always in need of Blog Content Tips? Recently, a reporter asked for ideas for business owners who are struggling to create content for their blogs. Here are five topics to make it easy to create content that YOUR target audience will find valuable: 1. Answer Frequently Asked Questions
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LinkedIn Training Program

LinkedIn Mastery – NEW TRAINING PROGRAM!

NOTE: These classes are now closed but if you would like to schedule private one-on-one sessions or set up a workshop (live or virtual) for your team or office, please contact me at LMD@LisaMarieDiasDesigns.com. Private session agendas can be tailored to focus on your specific needs. LinkedIn Mastery – A
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Link to a post on LinkedIn

How to Link to a Post on LinkedIn

One of the easiest ways to AMPLIFY the reach of your social message is to ask colleagues, employees and friends to SHARE the information with their social network. Whether it is a new blog post, a pertinent insight or a job opening,  an effective tactic is to send an email,
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should I delete this person from my mailing list?

Q & A: Should I Delete this Person From My Mailing List?

This week, a client noticed an odd entry in her weekly sign-up report from Constant Contact.  She forwarded this screenshot and asked, ‘should I delete this person from my mailing list?’ Unusual name and address?   One of my goals is to help clients GROW their email marketing lists so
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