Q & A: Should I Delete this Person From My Mailing List?
This week, a client noticed an odd entry in her weekly sign-up report from Constant Contact. She forwarded this screenshot and asked, ‘should I delete this person from my mailing list?’ Unusual name and address? One of my goals is to help clients GROW their email marketing lists so
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Re-use Existing Assets to Create New Content
Recently, while reading an article about strategies for re-using existing architectural assets, I realized that some of the same techniques can be applied to re-use existing assets to create new content for your blog, website and social profiles. One of the biggest problems that clients face is with creating new
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Accepting LinkedIn Invitations
Accepting LinkedIn invitations can be confusing and fraught with challenges. While there is no ‘one size fits all’ solution to this dilemma, here are some guidelines for accepting LinkedIn invitations. 1.Do you know the person? Sometimes, it’s simple – someone you know and/or have worked with for years, will send
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Social Media Trends – Predictions for 2016
I don’t usually do posts like this but this year, I was pleased to be a part of the Bit.ly blog’s post ‘The Top 20 Social Media Trends in 2016, According to the Experts’ and thought I would share my predictions for 2016 here as well! The bit.ly post only
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Advanced LinkedIn – Company Pages and Content
Do you know the difference between a PERSONAL LinkedIn profile and a COMPANY page? Do you know what (and what NOT) to post on each one? During this informative, 60 minute session, I will explain what a Company Page is, why and how to use one and give you specific
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Advanced Twitter Training
Are you ready to take your Twitter account to the next level? Are you looking to really monetize your efforts and drive more traffic? This advanced Twitter training will give you the tips and tricks you need to boost your traffic, increase engagement and make the most of your time
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Twitter Training for Business
Twitter Training for business includes step by step instructions for how YOU need to use the tool to meet YOUR business goals Being on Twitter can feel like being knocked over by a firehose of constantly spraying content. It can also be a one of THE BEST ways to establish
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Marketing on LinkedIn
With over 350 million professionals and growing daily, LinkedIn is THE place to professionally network online. Whether you are looking to establish yourself as an industry leader, build and stay in touch with your professional network, gather intelligence on your trade or scope out the competition, this powerful, free tool
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Too Many Retweets?
Are you seeing too many retweets in your Twitter stream? If you are active on Twitter, you are probably following at least one person who seems to retweet EVERYthing they see in their stream. If they are really random and not adding value, you may want to just un-follow them,
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LinkedIn ‘People you May Know’ feature – Question and Answer
People are often curious about the LinkedIn ‘People you May Know’ feature. Here is a great client question related to this issue, along with my answer:
