Who to follow – and not to follow – on Twitter During my introductory class on the basics of Twitter, almost every client asks me, “How do I get followers?” I try to explain that the question really should be, “Who should I follow on twitter?” While your followers ARE
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Who Should I Follow on Twitter?
LinkedIn VS Classified Ads – 5 Ways that LinkedIn is Better for Finding a Job
If you are a job seeker, I highly recommend networking actively to get the word out and aggressively checking for listings in all media. But when it comes to LinkedIn VS Classified Ads for job search, LinkedIn is the clear winner.
Responsive Web Design – What It Is and Why You Need It
Did you know that: By the end of 2013, there will be more mobile devices on Earth than people. (1) 56% of American adults are now smartphone owners. (2) 28% of Internet usage comes from a mobile phone. (3)
LinkedIn Vanity URL – Tutorial
When you first create a personal profile on LinkedIn, they will assign you a URL, a web address, for your page. It usually looks like your name, with hyphens instead of spaces between your first and last names and then a series of random looking numbers and letters.
Vanity URL on Facbeook – Tutorial
When you first create a Business Page on Facebook, your URL (your page’s web address) will look something like this: It will have the name you chose plus a series of random numbers and letters – not something you can easily remember or share!
Facebook Notifications – How and Why to Use Them – Tutorial
Facebook’s newsfeed algorithm decides what you do and don’t see in your newstream. They do this for a number of reasons:to keep you from being overwhelmed by the insane quantity of posts being shared daily to make sure you see information from those you have indicated you are ‘close friends’
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How Networking Groups Can Help Increase Your Visibility on Facebook
Last week, I did a presentation for a networking group on ‘Using Your Online Resources Wisely’. For these presentations, each person briefly introduces themselves, tells me which social platforms they are on and their biggest social media related problem. After doing a large number of these presentations, the four problems
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Why Should I Bother with Social Media?
Over the past few months, a number of clients have come to me with slight variations of the same comment “My clients don’t use social media, why should I bother?” Many add that word of mouth and client referrals are what really grow their business, not random leads from social
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How to Create an Effective LinkedIn Profile
I help people create effective LinkedIn in profiles. Sometimes we start from scratch, sometimes we edit their existing profile, more often than not, we combine multiple profiles into one. But no matter where we begin, we first need to understand who it is we are trying to attract and how
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