Posting the Same Image Across Multiple Social Platforms

Posting the Same Image Across Multiple Social Platforms

Here are the results I found when posting the same image across multiple social platforms

Statistics show that visual content is more than 40X more likely to get shared on social media than other types of content. (1) But posting images across multiple platforms can cause headaches as each social platform, Facebook, Twitter, Instagram, etc, displays images slightly differently. So, I did a test to come up with a size that displays well across multiple platforms. Here are the results I found when posting the same image across multiple social platforms. Note that you do NOT see the full image in all locations, until you click through. Remember this when sharing images, especially if you put your logo in one of the corners!

The original image was 750 x 750 px, a resolution of 72 pixels/inch and saved as a jpeg. The file size ended up being  86.3 KB. Facebook requires the images be under 100 KB so I used that as my max.

Here is the original image – there is a white border around the black frame so you can see the shadow – click on the image to see the full outline:

Posting the Same Image Across Multiple Social Platforms

I posted this to Facebook, Twitter, LinkedIn, Instagram and Pinterest – here are screenshots of how it looked both on my PC desktop and Android mobile. While this test did not determine how it would look on EVERY device and configuration, hopefully it will give you a good idea of how an image this size will display and serve as a guide when you are creating images of your own.

Posting images across multiple platforms can cause headaches as each platform displays images… Click To Tweet

FACEBOOK Desktop:

Film-test-750-x-750-FB

FACEBOOK mobile:

Film test 750 x 750 FB mobile

Twitter Desktop:

Test Tw

Twitter Mobile:

film-test-750-x-750-tw-mobile

LinkedIn Desktop:

film-test-750-x-750-LI

LinkedIn Mobile:

film-test-750-x-750-li-mobileInstagram Desktop:

film-test-750-x-750-insta-desk

 

 

Instagram Mobile:

film-test-750-x-750-insta

Pinterest Desktop:

film-test-750-x-750-pnt-stream

Pinterest Desktop pin:

film-test-750-x-750-pnt

Pinterest Mobile:

Posting the Same Image Across Multiple Social Platforms

Pinterest Mobile Pin:

Posting the Same Image Across Multiple Social Platforms

Happy posting!

(1) https://blog.hubspot.com/marketing/visual-content-marketing-strategy#sm.0001w66jdnxtfehoyze2heoyuk819

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