
Using LinkedIn – As an Author
LinkedIn is a powerful networking tool that can help just about any professional. If you are an Author, there are a number of ways to use LinkedIn to position yourself as an expert to and increase exposure for your book.

One-Size-Fits-All Solutions for Social Media
People frequently ask me for a ‘One-size-fits-all’ solution to make money using Social Media. I tell them that it really depends on THEIR goals and I sometimes get the feeling that they think I am stalling. But it is true, one person’s goal might be to get more customers to
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Getting 2012 Off to a Great Start
Managing and Monitoring Your Social Media in 20 Minutes a Day (or less!) Facebook, LinkedIn, Twitter, G+ and other social networks can be both a blessing and a curse. They are an invaluable way to keep in touch with friends, family, business associates, clients and customers. You can use them
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Build Your LinkedIn Network BEFORE You Need It + 5 tips to building an effective LinkedIn Community
Dear Long Lost Colleague; I know that I have, over the past few years, ignored your emails, LinkedIn invitations and attempts to network. Now that I am out of work and desperately looking for a job, I am very interested in re-connecting. What kind of job do you have now?
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10 tips for Social Media Marketing Success
This morning, I received a request for 10 tips for Social Media Marketing Success. While there are many, many moving parts and variables to consider when creating your Social Marketing plan, here are 10 tips to ensure your success:

The new Facebook Subscribe Feature – Tutorial
Here is the top Facebook question I have been getting this month: “What does it mean to ‘subscribe’ to someone on FB and should I allow this?” Interestingly, if you are a ‘friend’ of someone on FB, you are already ‘subscribed’ to them. You get their updates and they get
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How Non-Profits are using Social Media – Links and Resources
As of October 31, 2011 Facebook will no longer support ‘Discussion’ tabs on their FB Pages. I have always used that page for posting resources and links and will now move them over to my blog so that you will continue to have access to this valuable info.