LinkedIn Groups – Q & A

Earlier this week, I replied to a journalist’s query regarding the advantages and benefits of participating in LinkedIn Groups. I thought that you might find the answers helpful! Q: What do you enjoy most about LinkedIn Groups? A: Access to people and info that I would not normally have the
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How to use LinkedIn to find strategic Partnerships

How to Use LinkedIn to find Strategic Partnerships

LinkedIn is an excellent tool to help you establish your expertise, to do research, network professionally and of course, to find a job and job candidates. It can also be valuable when looking for businesses to partner with. Here are some suggestions for how to use LinkedIn to find Strategic
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how to share your linkedin profile link

How to Share Your LinkedIn Profile – tutorial

Quite often, I will follow a link in an email footer or people will send me a link to their LinkedIn profile and it will take me nowhere or to my OWN profile, instead of theirs! That is because they are linking to the URL at the top of their
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Social Media Mise en Place

Social Media Mise en Place

‘Mise en place’ is a French phrase meaning “putting in place”. It is usually used in the context of food preparation but I do think that the concept can help ensure your social media marketing success as well! If you have ever watched a cooking show on TV, you have
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3 Recent Examples of How LinkedIn has Helped Me

LinkedIn has helped me grow my business, build my professional network and establish my expertise. I use it daily and am constantly (happily) surprised by the people I meet and the information I gather there. LinkedIn has helped me in innumerable ways but here are three recent examples. Recently, out of
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2015 LinkedIn Webinar Series

Are you still feeling overwhelmed by Social Media? Still not sure of how to really use LinkedIn to do anything more than list your past job experience? This LinkedIn Webinar series will help YOU use LinkedIn to Grow YOUR Business in 2015! The three sessions will give you the information
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Start the New Year off RIGHT with a Social Media Check-up!

One of the biggest problems people seem to have with Social Media is that they feel like it is a waste of time. Especially when using Social Media to build your business. And in many, many cases, it IS! If you are spending hours each week (or worse, each DAY!)
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What To Do After You Have an Article Published

Getting an article published in a reputable magazine or blog can be a great way to establish your expertise and to grow awareness of your company. Be sure to follow up, after a post goes live, by socially sharing to expand visibility and extend shelf life. Here is a brief
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How to Convert LinkedIn Visitors to Connections

One of the few features that most people check regularly on LinkedIn is ‘Who’s Viewed Your Profile’. You can see up to FIVE people who have viewed your profile, with the free plan. Depending on the viewers privacy settings, you may be able to see their photo, name and have
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LinkedIn ‘People you May Know’ feature – Question and Answer

People are often curious about the LinkedIn ‘People you May Know’ feature. Here is a great client question related to this issue, along with my answer:

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