job hunting Q&A

Job Hunting on LinkedIn – How to Leverage Mutual Connections

Recently, I received this question from a client: Q: I am busy on LinkedIn looking for jobs and networking. I have a question regarding protocol. One of my connections, has numerous connections in my industry. Whenever I look for jobs and look for corresponding connections, his name appears as the
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let's not rush to standardize social media

My Wish for 2013 – Let’s Not Rush to Standardize Social Media

At this time of year, you can’t open your inbox without seeing a re-cap or prediction based blog post. If you haven’t already seen them, I have shared some of my favorites on my Facebook timeline. Yes, I agree that mobile will get bigger as will big data. I also
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instagram logo

How to Close / Delete Your Instagram Account – Tutorial

Below are the steps to close/ delete your Instagram account Given all the news today about the proposed changes to Instagram’s Terms of Service (see below for links to some articles outlining the changes and the implications for users) I have received a few client calls. Since the only way
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How to Close Your LinkedIn Account – Tutorial

Getting Started on Linked In – a Quick Checklist and Reminders

Your Linkedin Profile WILL be found by prospective clients, customers and patients – even if YOU don’t use it, others do, so make sure they find a full, professional profile! Note: this checklist is designed to accompany the live or virtual ‘Getting Started on LinkedIn’ presentation. Please attend the presentation
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USING SOCIAL MEDIA TO MAKE LIVE NETWORKING EVENTS MORE EFFECTIVE

Using Social Media to Make Live Networking Events More Effective

Recently, a client wrote to ask for suggestions on how to use social media to get the most out of a convention she would be attending this summer.  I thought that I would share the answer here, as the advice can certainly apply to, and benefit, anyone attending any type
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FACEBOOK TOOLS, TIPS AND RESOURCES – FREE E-BOOK!

Facebook Tools, Tips and Resources – FREE E-Book!

I can help you effectively use Facebook to engage your community and grow your business. View our Facebook Training Services and Classes  

MOVING THE DIAL AND RE-ENGAGING A LINKEDIN GROUP

Moving the Dial and Re-engaging a LinkedIn Group

First hand experience and suggestions from Mark Longbottom, LinkedIn Group Manager and Social Media Consultant on how to run (and reinvigorate!) a successful LinkedIn Group Many of us, especially those who are more active on LinkedIn, are members of a number of LinkedIn Groups.  Groups, at their best, can be
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job hunting Q&A

Employing a Comprehensive Job Search Strategy

This week, someone asked me how to use Facebook to find a job. Like those commercials we watched when growing up which reminded you that cereal was ‘a healthy part of a complete breakfast’, Facebook is most useful when it is part of a comprehensive job search strategy.

5 WAYS TO USE PERSONALIZATION IN YOUR E-NEWSLETTERS AND MAILINGS

5 Ways to Use Personalization in Your E-newsletters and Mailings

Personalizing your e-newsletter, the process of adding someone’s name or contact information into the opening or a field of text, has, in most cases, proven to increase engagement.  But it can also backfire. I am sure that you have, at some point, received an email with your last name first
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