7 Touches – A Basic Marketing Principle in Action
It is a basic marketing principle that it takes seven ‘touches’ before someone will internalize and/or act upon your call to action. These touches can take many forms: A physical connection, such as meeting at a networking event
Can you BLOCK someone on LinkedIn?
I received this question today from a client: Q: Can I BLOCK someone from seeing my profile on LinkedIn? UPDATE: LinkedIn announced today (2/21/14) that you now CAN block someone on LinkedIn – please see this for more You Can Finally Block Those Annoying People on LinkedIn
Moving the Dial and Re-engaging a LinkedIn Group
First hand experience and suggestions from Mark Longbottom, LinkedIn Group Manager and Social Media Consultant on how to run (and reinvigorate!) a successful LinkedIn Group Many of us, especially those who are more active on LinkedIn, are members of a number of LinkedIn Groups. Groups, at their best, can be
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InboxQ: New Hootsuite Application – Tutorial
For those of you that have ever taken my Social Media Management and Monitoring webinars, training classes or one-on-one sessions, you know I am a huge Hootsuite fan. I highly recommend it for anyone that is looking to manage more than one social media profile. It offers a ‘one stop
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Three tips to help keep your online marketing campaign alive!
Most people start online marketing campaigns with great intentions. They will only to find three or four month s into it, that this is really time consuming, difficult or no longer fun. We get busy (a good thing!), we have other obligations, we have a life. It happens. But since
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