Checklist of Items Needed for a Successful Enewsletter:
Email Marketing WORKS! While we may complain that we receive way too many emails, over 90% of us check our email daily and if the information is from a trusted source, most of us will open it. And studies show that email marketing drives both sales and loyalty – two
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Facebook adds ‘Pages to Watch’ option
Recently, Facebook has given Page managers a new monitoring option – “Pages to Watch”. When available (it is not yet available on all pages) a page manager can pick five or more other Facebook Pages to Watch. What this means is that the manager will be able to see, from
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LinkedIn for Job Seekers – 14 tips to move you forward in your job search in 2014
LinkedIn is often viewed as an online repository for resumes but when used correctly, it can be a place to establish your expertise, build and nurture a professional network, a site to help you do research and to find leads. It is also a very powerful tool to help you
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How to Optimize Your LinkedIn Profile
LinkedIn, with over 225 million members, is THE place to find, meet and stay connected with professional colleagues. It is also an excellent platform for establishing your expertise, to gain insights on your network connections and your competition, to find a job or job candidates and most importantly, to find
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Social Media Scheduling Tools – Tips and Best Practices
Technology can be extremely useful when it comes to monitoring and maintaining your social media communities. Social media scheduling tools like Hootsuite, Social Oomph and Buffer can also help by allowing you to input a large number of posts all at once, which you can then schedule to be delivered
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Social Media Marketing Automation – Making it Work For You
Social media marketing automation can be very helpful when it comes to monitoring and maintaining your social media presence but it can also be abused and cause your social media efforts to fail. Here is a brief explanation of how social media marketing automation can be used to help you,
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Who Should I Follow on Twitter?
Who to follow – and not to follow – on Twitter During my introductory class on the basics of Twitter, almost every client asks me, “How do I get followers?” I try to explain that the question really should be, “Who should I follow on twitter?” While your followers ARE
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LinkedIn VS Classified Ads – 5 Ways that LinkedIn is Better for Finding a Job
If you are a job seeker, I highly recommend networking actively to get the word out and aggressively checking for listings in all media. But when it comes to LinkedIn VS Classified Ads for job search, LinkedIn is the clear winner.
Responsive Web Design – What It Is and Why You Need It
Did you know that: By the end of 2013, there will be more mobile devices on Earth than people. (1) 56% of American adults are now smartphone owners. (2) 28% of Internet usage comes from a mobile phone. (3)
LinkedIn Vanity URL – Tutorial
When you first create a personal profile on LinkedIn, they will assign you a URL, a web address, for your page. It usually looks like your name, with hyphens instead of spaces between your first and last names and then a series of random looking numbers and letters.