3 Ways to Use List Segmentation to Ensure Success with Your E-Newsletter

Segmenting your e-newsletter mailing list, by dividing it into sub-groups and categories will enable you to more accurately target your messages to your reader’s needs and preferences. And a well targeted message is more likely to be opened, read and appreciated by the recipient. Here are three ways to use
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5 Things to Keep in Mind when Building Your E-News Mailing List

An e-newsletter can help your business in many ways. It can help you keep in touch with existing clients, bring you new clients, showcase your expertise and increase awareness of your products and services. And while you can (and should!) post links to your publications on your social media profiles,
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Seizing Your Marketing Opportunities – Remember your Business Cards!

A few months ago, I attended an event in NYC bringing together professionals from across the region to discuss social media and the future of marketing. There were excellent presenters and the room was packed with interesting people.

In the Game

John, who was in financial difficulty, walked into a church and started to pray. ”Listen God,” John said. ”I know I haven’t been perfect but I really need to win the lottery. I don’t have a lot of money. Please help me out.” He left the church, a week went
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The Gift of Time

At this time of year, as thoughts turn to gratitude and gifts, I wanted to take a moment to thank all of you for coming back each month to visit via this e-newsletter, for being supportive and passing it along to others and most importantly, for all the great questions!
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Three More Things To Keep In Mind When Adding Images To Your E-Newsletter

Images add color, life and information to your E-newsletters. They enhance your publication and should be used whenever possible to support and clarify your message. Here are three things to keep in mind when adding images to your e-newsletters.

Three tips to help keep your online marketing campaign alive!

Most people start online marketing campaigns with great intentions. They will only to find three or four month s into it, that this is really time consuming, difficult or no longer fun. We get busy (a good thing!), we have other obligations, we have a life. It happens. But since
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