Marketing on Pinterest

Pinterest currently drives more traffic to retailer’s websites than Facebook!

During the 2014 Holiday season, Pinterest referrals averaged $99.86 per order (1) Another study (2) found that, of those who have actively used Pinterest in the past 6 months:

  • 96% have used Pinterest to research and gather information
  • 93% have used Pinterest to plan for purchases
  • 87% have purchased something because of Pinterest

If you are looking to drive web traffic – traffic that CONVERTS to sales – then Pinterest may be a great fit for you!

Marketing on Pinterest involves creating a series of visually engaging boards with pins that are properly formatted to ensure conversions and sales. You also need to build and nurture a community of people who will be interested in your products and services and a have a plan for consistently sharing content of value with that community.

We offer a number of Pinterest services including one-on-one training, group and team training, profile optimization and more.

Follow my boards on Pinterest at https://www.pinterest.com/lisamariedias/ for tip and resources on how to use social media and email marketing to build YOUR business.

(1) http://blog.viraltag.com/2015/01/19/pinterest-for-ecommerce/#sthash.xHHoKywH.dpbs
(2) https://business.pinterest.com/en/blog/new-study-shows-most-pinners-have-made-purchase?utm_campaign=partner_20150514_newsletter&utm_medium=2023&utm_source=31&e_t_s=cta