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Marketing

How to Include More Than One Service on a LinkedIn Profile

A client, Harvey Topitz of RI Risk Management Services asked me a great question: "We have decided to make a…

Making the Most of the New Facebook Sidebar

The new Facebook layout now includes a sidebar with multiple sections. Since these are always visible, here are some tips…

How to Upload a Slideshare to Your LinkedIn Profile

You can upload a Slideshare to your LinkedIn profile to display presentations, a portfolio of artwork, images and/or reports. By…

How to make a NEW Contact List from an Old List in Constant Contact – Tutorial

I often suggest that you SEGMENT your mailing list so that you send your info only to the people that…

Adding Personalization to your Constant Contact Mailings – Tutorial

Recently, a client wrote: “I would like to add the recipients name to the subject line and body of my…

Mobile Friendly Email Marketing Template Tips

Do you own a smartphone? Do you use it to check your email? Do you own an ipad, kindle or…

Checklist of Items Needed for a Successful Enewsletter:

Email Marketing WORKS! While we may complain that we receive way too many emails, over 90% of us check our…

Social Media Scheduling Tools – Tips and Best Practices

Technology can be extremely useful when it comes to monitoring and maintaining your social media communities. Social media scheduling tools…

Social Media Marketing Automation – Making it Work For You

Social media marketing automation can be very helpful when it comes to monitoring and maintaining your social media presence but…

Responsive Web Design – What It Is and Why You Need It

Did you know that: By the end of 2013, there will be more mobile devices on Earth than people. (1)…