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Marketing

Digital Marketing Coaching Doesn’t Need to Be Painful!

I have short hair so I get my hair cut quite frequently. I enjoy chatting with the barber as he…

Why and How to Use the Constant Contact PreHeader Feature

Recently, Constant Contact introduced a new preheader feature which allows you to add text in a field, just below the…

5 Summertime Community Building Tasks for LinkedIn

Summertime can be a great time to catch up on work that you just don’t have (or make!) time for…

LinkedIn Groups – Q & A

Earlier this week, I replied to a journalist's query regarding the advantages and benefits of participating in LinkedIn Groups. I…

Social Media Mise en Place

'Mise en place' is a French phrase meaning "putting in place". It is usually used in the context of food…

Explaining Email Open VS Click Rates

I received this excellent question from a client this morning: "I just received an update from Constant Contact about my…

Start the New Year off RIGHT with a Social Media Check-up!

One of the biggest problems people seem to have with Social Media is that they feel like it is a…

Setting Yourself Up for Social Media Marketing Success

Social media marketing is an EXCELLENT way to reach and engage with your customers, clients and patients. It can be…

What To Do After You Have an Article Published

Getting an article published in a reputable magazine or blog can be a great way to establish your expertise and…

How to Convert LinkedIn Visitors to Connections

One of the few features that most people check regularly on LinkedIn is 'Who's Viewed Your Profile'. You can see…