Do you know the difference between a PERSONAL LinkedIn profile and a COMPANY page? Do you know what (and what NOT) to post on each one? During this informative, 60 minute session, I will explain what a Company Page is, why and how to use one and give you specific suggestions for creating an effective content plan.
Agenda:
- Why and how to create a Company Page
- What to post (and NOT to post) on your Company Page
- How to be sure your employees are linked to your page
- Review of some award winning Company Pages
- Building a Community
- Why and How to create a Content Plan
- Suggestions for content to engage YOUR audience
This will be an advanced session. Familiarity with LinkedIn is highly recommended, to get the most out of the content presented.