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Links and Resources

Social Share Options on Constant Contact – Tutorial

Constant Contact offers a number of ways to encourage social activity and to facilitate social sharing. When using the Email…

Using Social Media to Make Live Networking Events More Effective

Recently, a client wrote to ask for suggestions on how to use social media to get the most out of…

Facebook Tools, Tips and Resources – FREE E-Book!

I can help you effectively use Facebook to engage your community and grow your business. View our Facebook Training Services…

5 Ways to Use Personalization in Your E-newsletters and Mailings

Personalizing your e-newsletter, the process of adding someone's name or contact information into the opening or a field of text,…

Dear First Name – When Personalization Doesn’t Work!

This week, a client wrote: I created a new email and wanted to insert the clients first name.  I copied…

LinkedIn “Skills” Section – Explanation and Tutorial

Recently, LinkedIn has added a feature to allow people to ‘Endorse’ the skills you have included in your personal profile.…

LinkedIn Question: How do I upload my Resume?

A client wrote this week to ask, 'How do I upload my resume on LinkedIn?' First, LinkedIn wants you to…

Endorsements – NEW LinkedIn Feature!

You may have noticed that LinkedIn has introduced a new feature called ‘Endorsements’. It is a quick and easy way…

Helping Your Customers Become Brand Ambassadors

I saw a post a few weeks ago with some small business case studies, one of which featured a company…

Adding Personalization to your Constant Contact Mailings – Tutorial

Recently, a client wrote: "I would like to add the recipients name to the subject line and body of my…