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Links and Resources

Identifying Industry Experts and Blogs to Follow

    Today we will look at how you can identify industry experts and their blogs to stay up-to-date on…

7 Touches – A Basic Marketing Principle in Action

It is a basic marketing principle that it takes seven 'touches' before someone will internalize and/or act upon your call…

Advanced Search on Twitter

Did you know that there are a number of ways to search on Twitter, beyond the basic search bar at…

Can you BLOCK someone on LinkedIn?

I received this question today from a client: Q: Can I BLOCK someone from seeing my profile on LinkedIn? UPDATE:…

How to Close / Delete Your Instagram Account – Tutorial

Below are the steps to close/ delete your Instagram account Given all the news today about the proposed changes to…

Getting Started on Linked In – a Quick Checklist and Reminders

Your Linkedin Profile WILL be found by prospective clients, customers and patients – even if YOU don’t use it, others…

Social Share Options on Constant Contact – Tutorial

Constant Contact offers a number of ways to encourage social activity and to facilitate social sharing. When using the Email…

Using Social Media to Make Live Networking Events More Effective

Recently, a client wrote to ask for suggestions on how to use social media to get the most out of…

5 Ways to Use Personalization in Your E-newsletters and Mailings

Personalizing your e-newsletter, the process of adding someone's name or contact information into the opening or a field of text,…

Dear First Name – When Personalization Doesn’t Work!

This week, a client wrote: I created a new email and wanted to insert the clients first name.  I copied…