Important Changes Coming to Email Marketing
There are some important changes coming to email marketing. They may impact you as an email user, depending on which…
Email Marketing
Email Service Providers Are NOT Created Equal
This past week I had a very disappointing experience with a popular Email Service Provider (ESP). It really underscored for…
What NOT to Do – 2021 Email Marketing Edition
In my presentations, if there is enough time, I often do a segment called ‘What NOT to do’ where I…
Email Marketing: Email Service Provider (ESP) Recommendations
Recently, someone from the new website "What Say the Experts", contacted me. They were looking for an Email Marketing Expert…
A Checklist of Things to Include in an Introductory Email to a Potential Client
Do you send unsolicited emails to prospects and leads? I do not usually recommend this tactic as it can lead…
Digital Marketing Coaching Doesn’t Need to Be Painful!
I have short hair so I get my hair cut quite frequently. I enjoy chatting with the barber as he…
DMARC and Important Information for ALL Email Marketers
Here is a compilation of information from various sources (including Constant Contact, Google and others) to explain the DMARC issue…
Important Information re: Constant Contact Changes
For those of you who have worked with me, you will know that I am not a procrastinator - if…