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The Case of the Missing Facebook Page

Recently, while updating a client’s website, the webmaster called to tell me that the Facebook business page link that I…

10 Tasks for your Summer Intern

Easy to delegate tasks that will help you improve your online presence! Are you lucky enough to have an intern…

3 Things you can do to make your e-newsletter campaign more successful

One of the main reasons that online marketing campaigns fail is that business owners do not follow through. They will…

3 Ways to Use List Segmentation to Ensure Success with Your E-Newsletter

Segmenting your e-newsletter mailing list, by dividing it into sub-groups and categories will enable you to more accurately target your…

5 Things to Keep in Mind when Building Your E-News Mailing List

An e-newsletter can help your business in many ways. It can help you keep in touch with existing clients, bring…

Seizing Your Marketing Opportunities – Remember your Business Cards!

A few months ago, I attended an event in NYC bringing together professionals from across the region to discuss social…

In the Game

John, who was in financial difficulty, walked into a church and started to pray. ''Listen God,'' John said. ''I know…

Is This Thing Working?!

This month I will address a key question that I often receive, about both e-newsletter and social media campaigns, “How…

Knock knock…

Knock knock – Who’s there? Three simple techniques to help you gather information which you can then use to create…

Multiple Personalities

When one social media profile is not enough... A dear friend of mine, Juliet Foster, is both a (fabulous!) photographer…