Using Social Media to Make Live Networking Events More Effective
Recently, a client wrote to ask for suggestions on how to use social media to get the most out of…
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Facebook Tools, Tips and Resources – FREE E-Book!
I can help you effectively use Facebook to engage your community and grow your business. View our Facebook Training Services…
Moving the Dial and Re-engaging a LinkedIn Group
First hand experience and suggestions from Mark Longbottom, LinkedIn Group Manager and Social Media Consultant on how to run (and…
Employing a Comprehensive Job Search Strategy
This week, someone asked me how to use Facebook to find a job. Like those commercials we watched when growing…
5 Ways to Use Personalization in Your E-newsletters and Mailings
Personalizing your e-newsletter, the process of adding someone's name or contact information into the opening or a field of text,…
Dear First Name – When Personalization Doesn’t Work!
This week, a client wrote: I created a new email and wanted to insert the clients first name. I copied…
LinkedIn “Skills” Section – Explanation and Tutorial
Recently, LinkedIn has added a feature to allow people to ‘Endorse’ the skills you have included in your personal profile.…
LinkedIn Question: How do I upload my Resume?
A client wrote this week to ask, 'How do I upload my resume on LinkedIn?' First, LinkedIn wants you to…
Endorsements – NEW LinkedIn Feature!
You may have noticed that LinkedIn has introduced a new feature called ‘Endorsements’. It is a quick and easy way…
Hi Lisa! – What NOT to Write as a Subject Line
I recently received an email in my inbox with the subject line "Hi Lisa!" The from address only said "Suz".…