LinkedIn “Skills” Section – Explanation and Tutorial
Recently, LinkedIn has added a feature to allow people to ‘Endorse’ the skills you have included in your personal profile.…
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LinkedIn Question: How do I upload my Resume?
A client wrote this week to ask, 'How do I upload my resume on LinkedIn?' First, LinkedIn wants you to…
Endorsements – NEW LinkedIn Feature!
You may have noticed that LinkedIn has introduced a new feature called ‘Endorsements’. It is a quick and easy way…
Hi Lisa! – What NOT to Write as a Subject Line
I recently received an email in my inbox with the subject line "Hi Lisa!" The from address only said "Suz".…
Another Online Privacy Question
The other day, a friend posted this question on my Facebook Business Page: Can you please weigh in on this.…
Twitter Etiquette: Saying Thank You for Retweets
Dr. Serena H. Chen is a client of mine who is very active on Twitter. She uses it to share…
Deepa Krishnan of Mumbai Magic: a Case Study in Online (and offline!) Success
I had the pleasure of meeting Deepa Krishnan when we were planning a trip to India. Our plan had been to…
Helping Your Customers Become Brand Ambassadors
I saw a post a few weeks ago with some small business case studies, one of which featured a company…
Adding Personalization to your Constant Contact Mailings – Tutorial
Recently, a client wrote: "I would like to add the recipients name to the subject line and body of my…
How to make a NEW Contact List from an Old List in Constant Contact – Tutorial
I often suggest that you SEGMENT your mailing list so that you send your info only to the people that…