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3 Things you can do to make your e-newsletter campaign more successful

One of the main reasons that online marketing campaigns fail is that business owners do not follow through. They will start an e-newsletter, send out a few issues and then stop. The excitement wears off or the task becomes too time consuming and they give up. And without regular communication,
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3 Ways to Use List Segmentation to Ensure Success with Your E-Newsletter

Segmenting your e-newsletter mailing list, by dividing it into sub-groups and categories will enable you to more accurately target your messages to your reader’s needs and preferences. And a well targeted message is more likely to be opened, read and appreciated by the recipient. Here are three ways to use
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5 Things to Keep in Mind when Building Your E-News Mailing List

An e-newsletter can help your business in many ways. It can help you keep in touch with existing clients, bring you new clients, showcase your expertise and increase awareness of your products and services. And while you can (and should!) post links to your publications on your social media profiles,
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In the Game

John, who was in financial difficulty, walked into a church and started to pray. ”Listen God,” John said. ”I know I haven’t been perfect but I really need to win the lottery. I don’t have a lot of money. Please help me out.” He left the church, a week went
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The Gift of Time

At this time of year, as thoughts turn to gratitude and gifts, I wanted to take a moment to thank all of you for coming back each month to visit via this e-newsletter, for being supportive and passing it along to others and most importantly, for all the great questions!
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Three More Things To Keep In Mind When Adding Images To Your E-Newsletter

Images add color, life and information to your E-newsletters. They enhance your publication and should be used whenever possible to support and clarify your message. Here are three things to keep in mind when adding images to your e-newsletters.

Three Simple Things You Can Do When Creating Your E-newsletter to Make the Task Easier!

Publishing a visually attractive, content rich e-newsletter on a regular schedule is key to the success of your online marketing campaign. But it can be a daunting task. This is the second in a series of articles designed to help make that task a bit easier.