Q & A: Constant Contact and Social Media for Small Business

Q & A: Constant Contact and Social Media for Small Business

Here are a few questions from clients, about how to use Constant Contact and Social Media for Small Business. I am sharing the answers in case they can help you too!   Q: Recently, someone suggested making all newsletter photos clickable – I can’t do this with my version of
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How to add a link to a photo in Constant Contact

How to Add a Link to a Photo in Constant Contact – Tutorial

There are many reasons to add links to the photos in your Constant Contact mailings: To readers back to your website To include extra information To ‘activate’ button images If nothing else, because people will try to CLICK on your photos! Here is how to add a link to a
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DMARC and Important Information for ALL Email Marketers

DMARC and Important Information for ALL Email Marketers

Here is a compilation of information from various sources  (including Constant Contact, Google and others) to explain the DMARC issue and some advice on how to address it. Note that I have emphasized some passages. “DMARC (Domain-based Message Authentication, Reporting & Conformance) is a policy that tells a domain (or
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here is a brief overview of the Constant Contact changes they ARE still planning to implement and some advice on what, if anything, you need to do if you are a CC user

Important Information re: Constant Contact Changes

For those of you who have worked with me, you will know that I am not a procrastinator – if something needs to be done, I do it – usually sooner than later. But recently, work has been hectic and I went on a family vacation so there was a
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Preheader field

Why and How to Use the Constant Contact PreHeader Feature

Recently, Constant Contact introduced a new preheader feature which allows you to add text in a field, just below the subjectline, which appears in some email inboxes. WHY to use the new preheader feature: I have always been a fan of the long subjectline. I know that many email ‘experts’
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7 Touches – A Basic Marketing Principle in Action

7 Touches – A Basic Marketing Principle in Action

It is a basic marketing principle that it takes seven ‘touches’ before someone will internalize and/or act upon your call to action. These touches can take many forms: A physical connection, such as meeting at a networking event

Adding Personalization to your Constant Contact Mailings – Tutorial

Recently, a client wrote: “I would like to add the recipients name to the subject line and body of my next Constant Contact mailing – can you please help me with this?” Unfortunately, Constant Contact does not have a way to personalize the subject line.   But yes, you can add
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Scheduling and Sending in Constant Contact – Tutorial

Scheduling and Sending in Constant Contact – Tutorial

No, you aren’t going crazy – Constant Contact has changed how you schedule and send materials and yes, it IS a bit confusing.  Here is a quick tutorial on scheduling and sending in Constant Contact: Once you have created and saved your issue, click ‘Continue’.  It will take you to
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