Blog

turn-off-facebook-notifications-3

How to Turn Off Facebook Notifications

Have you ever commented on a friend or family member’s Facebook photo of their new home or baby, only to regret it when you receive a notification for EVERY SUBSEQUENT comment? EVERY. SINGLE. ONE. Facebook is, by design, a SOCIAL network. They want you to converse and interact on their
Read More

digital marketing coaching doesn't need to be painful

Digital Marketing Coaching Doesn’t Need to Be Painful!

I have short hair so I get my hair cut quite frequently. I enjoy chatting with the barber as he cuts my hair and find the process relaxing. Last week, during my visit, there was a little boy who was NOT enjoying the process at ALL! He was screaming and
Read More

DMARC and Important Information for ALL Email Marketers

DMARC and Important Information for ALL Email Marketers

Here is a compilation of information from various sourcesĀ  (including Constant Contact, Google and others) to explain the DMARC issue and some advice on how to address it. Note that I have emphasized some passages. “DMARC (Domain-based Message Authentication, Reporting & Conformance) is a policy that tells a domain (or
Read More

here is a brief overview of the Constant Contact changes they ARE still planning to implement and some advice on what, if anything, you need to do if you are a CC user

Important Information re: Constant Contact Changes

For those of you who have worked with me, you will know that I am not a procrastinator – if something needs to be done, I do it – usually sooner than later. But recently, work has been hectic and I went on a family vacation so there was a
Read More

Pinterest for Business

How to Use Pinterest for Business

Pinterest describes itself as “a visual discovery tool that you can use to find ideas for all your projects and interests” and “a place to discover and save creative ideas”. But I think that is just the tip of the iceberg! There are dozens of ways to use these virtual
Read More

LinkedIn Company Pages

What to Post on LinkedIn Company Pages

Lately, I have seen some strange things posted on LinkedIn Company Pages – everything from screaming promotional ads to buy a particular household item to disjointed comments that were probably connected, at some point to another post but are out of context on a company page, to content by experts
Read More

Hw to add a logo to your linkedin company page

How to Add Your Logo to Your LinkedIn Company Page

Your logo is a key component of your branding and as such, should be visible on your LinkedIn Company Page. In addition to reinforcing your branding for existing clients and prospects, having your logo present on your Company Page will make it easier for employees to link correctly (click here
Read More

Correctly Link to Your Company's LinkedIn Company Page

How to Correctly Link to Your Company’s LinkedIn Company Page

Many LinkedIn users’ personal profiles are NOT correctly linked to the LinkedIn Company Pages of the companies they work for. You may list a company in the experience section of your profile but if you are not linked correctly, clicking on the company name will not take you to the
Read More

Social Media Trends - Predictions for 2016

Social Media Trends – Predictions for 2016

I don’t usually do posts like this but this year, I was pleased to be a part of the Bit.ly blog’s post ‘The Top 20 Social Media Trends in 2016, According to the Experts’ and thought I would share my predictions for 2016 here as well! The bit.ly post only
Read More

How to make blog content more compelling

How to Make Your Blog Content Compelling

A few months back, I was going on a trip and was looking for a book to bring with me. I read a TON, both online and as physical books, for work but I rarely read for pleasure, unless I am away on vacation. So I sent out a quick
Read More